Fratelli Cuore has been the point of reference for years for all those who want to taste the real Neapolitan pizza in Florence. The restaurant, in addition to Campania specialties, offers a large variety of typical Florentine dishes.
Sfumature Agency, with proven experience also in the management of digital marketing strategies in the food sector, has collaborated on the marketing plan of the restaurant-pizzeria concentrating its activity in the graphic restyling of the website after a careful analysis of the best applicable user experience and trends of sector.
In addition to the above mentioned digital marketing activities, Sfumature Agency the positioning on the search engines of the new website and by the promotion of the latter through online advertising campaigns (SEA). Specifically, Sfumature has studied and optimized an ad hoc SEO strategy also supported by Google ADS campaigns.
To make communication more widespread, the web marketing strategy has been enhanced by direct email marketing (DEM) campaigns and newsletters.